Hailey Van Lith has secured lucrative NIL agreements with several prominent brands.
Van Lith’s endorsement earnings have been substantial, fueled by her lucrative deals with Adidas and other notable brands, positioning her as one of the top earners in collegiate basketball.
Her On3 NIL Valuation stands at $565,000, ranking her sixth among women’s college basketball players. Coupled with her partnership with Adidas and other endorsements, Van Lith enjoys a significant income while representing LSU.
Van Lith’s portfolio of NIL deals is extensive. Notably, she joined forces with Dick’s Sporting Goods as an early adopter of NIL opportunities. Additionally, she collaborated with Billionaire Girls Club for a unique International Women’s Day collection, showcasing her versatility in partnering with both mainstream and streetwear brands.
Further expanding her profile, Van Lith has affiliations with Tigers NIL Store, Invesco QQQ, 94 Feet of Game, Shaquille O’Neal Foundation, and Sierato.
The move from Louisville to LSU marked a pivotal moment for Hailey Van Lith’s career. Transitioning to the Southeastern Conference from the Atlantic Coast Conference elevated her visibility and marketability, particularly among LSU’s passionate fan base. Her social media following surged, surpassing 1.1 million across various platforms, amplifying her fame and earning potential.
LSU’s robust support for women’s basketball, combined with Coach Kim Mulkey’s guidance, facilitated Van Lith’s seamless integration into the program. Recognized as a cornerstone player for the Tigers, her association with LSU solidified her status as a commercially successful athlete in collegiate women’s basketball.
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